Art Basel launches its new website, featuring responsive design, creating an engaging online platform for its audiences across the world
Infocentric is pleased to announce the launch of Art Basel's new website www.artbasel.com
After several months of joint work, Art Basel now has a state-of-the-art online presence.
As a first step Infocentric and Art Basel defined a comprehensive online strategy. Based on this vision, a concept was built for the website, including target groups, navigation, and visual elements followed by the technical implementation on Sitecore.
The site features a new, colorful and picture rich visual identity. The website has been designed by atelier MUY, to align with Art Basel's overall design approach.
It is using the latest web technologies, including responsive design to allow a smooth visualization across all mobile platforms.
New releases will follow in the coming months to offer users new functionalities, related to a new CRM system.